What does LAND do?
LAND is a free GA4 companion for landing pages that take traffic and give nothing back. You paste an export - URL, sessions, engagement or bounce, conversions - and LAND puts the worst rows first and checks them live.
Every number in the output is yours. LAND reads no GA4 account and invents no metric.
How does LAND order the rows?
- Zero conversions with real sessions first - that's paid or organic traffic going nowhere.
- Then weakest engagement (or worst bounce).
- Then volume, so a big page beats a tiny one at the same quality.
Up to 50 rows per run; the worst 20 get fetched live.
What does LAND check live?
- Status and final URL after redirects.
- Meta robots noindex.
- Title, H1 count and a light word count.
- Whether a visible call to action exists at all.
How does LAND judge the results?
- P0 - broken, no CTA, or a healthy page with sessions and zero conversions.
- P1 - noindex, redirects, thin copy, missing or duplicated H1, weak engagement.
- P2 - the page is fine. Leave it alone.
Each row carries a lane - Growth, Content or Eng - so the ticket has one owner.
How do I turn the results into a ticket?
- 01Sign in with your email - one-tap link, no password.
- 02Paste your landing rows as CSV, TSV or pipe-separated, with or without a header.
- 03Hit Run, then download the P0 + P1 CSV.
- 04Split by lane and hand each group to one team.
Part of the GA4 Companion
LAND is one mode inside the GA4 Companion at /tools/ga4. One email magic-link covers VERA, DROP and LAND, so you can move between them without signing in again.
For the wider picture, read GA4 Companion - how it works.